FINISH FIRST
OUR GOAL + VISION
To elevate brand awareness for Brown-Forman brands through experiential and digital campaigns. The goal will be to engage our existing target audience while attracting new audiences through in market executions.
Priority southeast markets include:
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Atlanta
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Carolinas (North & South Carolina)
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Miami
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Dallas
BUCKLE UP AND ENJOY THE FLIGHT
ABOUT
FINISH FIRST
WHAT WE DO
Finish First is a full-service culture marketing agency in sports, lifestyle and entertainment.
THE VALUE WE PROVIDE: #WEFINISHFIRST
Through our marketing services, we help our clients authentically connect with consumers of the Culture. We do this by helping them:
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Navigate through the nuances and intricacies of the Culture.
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Implement strategies and tactics that resonate with members of the Culture.
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Showcase their commitment to inclusion and social impact.
Offering a variety of high-end services
STRATEGY
Strategic masterplans and business/concept strategy
CONCEPT
Award-winning concepts and ideas
CAMPAIGN
High quality campaigns that offer an all-in solution
PRODUCTION
Standard of own film production that delivers
ATL SCREENING
For The Atlanta Screening Of “Bad Boys For Life,” Finish First Was Entrusted With Creating A Movie Viewing Experience. This Comprehensive Approach Resulted In A Lasting Impression On Attendees And Underscored The Agency's Commitment To Excellence In Event Planning And Production Within The Entertainment Space. Our Contributions Included:
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Event Conception And Planning: Creative Vision & Venue Selection
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VIP & Influencer Engagement: Curated Guest List & Talent Acquisition
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Event Programming And Management: Event Execution & Q+a Session
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Event Production: Execution And On-site Day Of Management Event Content Development
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Vip After Party
WHAT OUR CLIENTS SAY
“Thanks Again For All The Help On The Event. It Was 5 Star And Exceeded Expectations!”
Becca Wathen
Emerging Athletes & Creator Partnerships Instagram, Meta
“I have worked with Finish First for over 3 years now. Their creativity, attention to detail, and execution; They truly are collaborators and will bring your vision to life, plus some. I highly recommend Finish First of choice no matter how small or big the project.”
Darius Billings
VP of Marketing & Community Engagement, The Athlete's Foot
“Thank You For Helping Inspire Our Rising Future Makers!”
AT&T
HOW WE DO IT
EXECUTION
Through our execution compatibilities, we bring strategies, activation Plans and campaigns to life. We effectively reach and engage with our Clients’ target audiences by deploying tactics and activities across Various channels.
And we don’t stop there. Building off the strategy and execution plans, We reach the culture audience at the right places, at the right times, Using the right messaging, custom content, and experiences.
OUR EXECUTIVE CAPABILITIES INCLUDE:
• Experiential
• Partnership Management
• Hospitality
• Content Production
• Product Sampling & Seeding
• Creative Ideation & Campaign Development
• Traditional, Digital And Social Advertising
• Social Impact Management & Engagement
• Pr
• Partnership Procurement And Management
EVENT PRODUCTION + MANAGEMENT
Finish First would assist in producing in market experiential events from inception to execution. We will leverage our team's wealth of experience in spirits, event marketing, influencer marketing, and event production.
THE TEAM FINISH FIRST
JAH RAWLINGS
CEO, NEW BUSINESS & PARTNERSHIPS
TYLA INGRAM
EVENTS MANAGER & CLIENT SUPPORT
KRISTEN MADDOX
ADMINISTRATIVE SERVICES
CARLTON ADAMS
CREATIVE DIRECTION
HOW WE DO IT
STRATEGY
We provide our clients with expertise, resources, and guidance to develop effective marketing strategies that resonate with the cultural audience.
Our team brings a wealth of experience which allows our clients to benefit from a comprehensive and effective plan to achieve their most pressing marketing goals.
OUR STRATEGY CAPABILITIES INCLUDE:
• Brand Strategy And Positioning
• Sponsorship/partnerships
• Digital & Social
• Social Impact
• Influencer/talent Strategy